Trends for 2011

January 11, 2011


Each year, Trendwatching bring us their trend prediction for the coming 12 months. The 2011 report covers the trends they expect to see in marketing communications, strategic approaches, consumer behaviour, and more generally in the economy and  in society.

Unsurprisingly, they expect a progression of the shift we’ve seen towards softer values; with kindness, health and generosity continuing to grow in significance.

This is definitely worth a read!


One Response to “Trends for 2011”

  1. […] to a recent report from, one of the major trends for 2011 is the emergence of the ‘social-lite’. This is someone who actively recommends not only products, but also experiences to like-minded […]

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