Making Lemonade out of Lemons

October 30, 2009

postal strike

Being on the ball is important. It’s better to be proactive than reactive, of course, but when you can’t see the big picture because you are so wrapped up in the plan, that’s a bad thing. Some things can’t be predicted, and reacting to them quickly can earn you an advantage over your competitors from which they may never recover. Speed of thought is important, but we also have to be organised to react. What a shame it would be for an opportunity arise, or to have an idea, only for us to realise that it would just be too much of an administrative nightmare to implement.

TX Maxx, among others, have responded to the UK postal strike by offering DHL delivery for the same price as their normal service.. Lucky DHL. But well done TX Maxx for being on the ball, and turning a problem into an opportunity.

Claire

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